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The Best Ways to Promote Your Cake Business

The types of cakes people bake these days are absolutely amazing!  Themed cakes like Monsters University, Beauty and the beast, Minnie Mouse, princess cakes, abstract cakes and rip cakes are truly something to behold.  Bakers are doing marvelous things with fondant and creating cakes that don’t look like cakes at all.  In fact, these cakes aren’t cakes.  They are works of art!  It is nerve wrecking to think that some party girl somewhere is going to stab a knife into one of these works of art that you have spent so many hours creating, but that is part of the fun right?  Well bakers have a tough time getting clients despite all the wonderful cakes they bake.  A gorgeous themed cake isn’t exactly cheap and even the smallest of towns has a lot of competitors.  Even the best of bakers rely on a good marketing strategy in order to get good sales and here are the top ways to promote your cake business so you can get more sales.

The Best Ways to Promote Your Cake Business

Get a blog and webpage

A lot of bakers rely on social media to promote their cakes and they are making a huge mistake with this.  People find it hard to get ahold of your contact details or to even find your business on social media.  A blog and webpage is much easier to find online and is a must for your business.  Your website can be your virtual store and your blog is the perfect place to share all of the wonderful cakes you have baked.  A blog is also a great way to boost your website and to keep people coming back to your page since there is something new to see every week.

Use Advertise World to promote

Advertise World is a great company to use to promote your business.  This company creates small image adverts that get displayed on a great variety of other webpages where interested clients are likely to be found such as childcare webpages or parental advice pages.  When the viewer clicks on your image advert he or she will be redirected back to your page where all of your other cakes and services can be viewed.   Advertise World is a terrific webpage because it is so easy to use. They even have a Self serve platform where you can find all the advertising and advert info you will need.

Share on social media

Once you have your web page and blog in place the ideal is to use social media to generate more traffic for your webpage.  Every blog you write and every advertisement you create should have a backlink to your website where people can get ahold of your contact details, see samples of all of your wonderful cakes and read more about your services.  With more traffic on your webpage your page itself will become more popular because its ranking will increase and the webpage will appear higher on Google’s search engine results which once again enable more people to find your services.…

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