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5 Steps to Beautiful Cake Photography for Your Bakery Website

If you’re anything like me, you’d rather be eating a slice of deliciously moist cake, topped with your favorite icing right about right now. When we can’t eat the delicious dessert, the next best thing is to admire beautiful photographs of it! Great cake photography can make customers crave your scrumptious icing-topped treats so much they will come into your bakery in order to satisfy their sweet tooth.

It is not difficult to learn how to become a photographer, so follow these five steps to ensure your cake photography has people on your bakery website drooling and ready to buy today! 

5 Steps to Beautiful Cake Photography for Your Bakery Website

Step 1- Don’t Eat the Cake!

Put the cake down! Back away slowly!

There will be plenty of time to eat later, but right now you need to photograph this masterpiece. You have a bakery website that needs pictures, and you need those pictures to bring in the customers, so you are going to have to control yourself.

Let’s move on to step 2! 

Step 2- Proper Lighting is a Must!

Find a room in your studio, home, or bakery that gets a good amount of natural light, and set up your shoot there. This should be at a time when the light in the room is the brightest, and the light should be coming in from the side of your subject; not behind you or behind the cake. You may also find it helpful to use a bounce card to eliminate any shadows created by the natural light.

Step 3- Free Your Hands by Using a Tripod

Your hands will naturally shake and move when you are taking photographs. You can get pretty steady with practice, but using a tripod is still always recommended whenever possible.

Not only does a tripod help to steady the shot, but perhaps even more importantly it helps to free up your hands for other tasks. Photography is constant tinkering and adjusting until you find something that works, and a tripod allows you to concentrate on getting the shot you want, and keep the best angle once you’ve found it. 

Step 4- Inject Some Style

There’s something about cake that seems so… stylish. It’s beautiful, it’s “done up”. Not only does it taste amazing, but it looks artistic, and that’s because it was indeed created by an artist!

Celebrate the artistry it took to create the masterpiece you are photographing. If you are particularly proud of the smooth icing or intricate piping, show it! Cut a piece out and display it creatively. This will allow you to showcase not only the beauty of your entire creation, but the viewer will also see a delicious piece of moist cake sitting on a plate, just the way it is served, ready to be eaten.

Always look for new ways to display your cake stylishly in order to entice your customers. 

Step 5- Get the Perfect Angle

There is no one “perfect angle” for cake photography, because each cake has its own charm. Since you are photographing your own art, you will likely have an idea of what inspired you to make certain decisions to begin with, and those can carry over into your photography.

One cake might look best from a bird’s-eye view, while another will need a super duper closeup to show off your masterful piping. You may have spent a bunch of extra time making sure the fondant was perfect, so photograph it!

Now Go Get Photographing!

There’s no better time than now to begin taking those perfect shots that will bring in the customers. Just remember- no eating until the pictures are perfect!…

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Starting Your Own Bakery – Things to Do

If you have a passion for baking, you must immediately put it to work and make an earning out of it. If you’re unfamiliar with how you can set up your own bakery, experts in accounting, administration and promoting can help you first and foremost. Check out this guide to get an idea of the things that you need to assess and do.

Starting Your Own Bakery – Things to Do

Area

Finding a suitable place to open your bakery implies adjusting the area, size and cost. An area in a bustling zone gets your business more presentation, however you will probably pay more rent if you want to acquire a shop in a busy area. The agreements of lease vary in aspects like deposits, length, renewal options and requirements as well as costs. This also includes who is in charge of different support errands like clearing snow from the parking area and cutting, if there is any grass around the building. Read the majority of the points of interest to guarantee you comprehend your commitment. If it happens that the inside of the building isn’t designed to support a bakery, you will need to invest in equipment and hardware to set it up as a bakery accordingly.

Hardware

A bakery requires special hardware, regardless of the possibility that it is a small business. Commercial quality ovens and mixers permit you to create your prepared products all the more productively, so you make a higher profit. You likewise require an arrangement of skillet reasonable for the kind of heated merchandise you plan to offer. On the off chance that you plan to offer warm eatables to clients in the store, you’ll require show cases and a proper cash register as well. In the event that you just do custom requests you can get by without these things.

Legal Issues

The baking business obliges you to manage authorizing and lawful issues that administer organizations. Most states control bakeries, including the particular gear and techniques you have to take after to fulfill health laws. The procedure regularly incorporates an assessment to guarantee that the environment is suitable for making food. Inability to consent to the prerequisites could cost you your permit and result in fines. You could be under a lot of trouble if any of your food items cause food poisoning so make sure to maintain the standards of quality.

Items

Starting a bakery business obliges you to choose precisely what you are going to offer. Focusing on a certain category within this particular business separates your bakery and may help you produce deals. The presentation of the prepared products additionally makes an impact on the clients. Deal with your item presentation before you begin your bakery. Evaluating is another part of building up your items. You require an exact estimation of food expenses and the time it takes to prepare the items to guarantee you are making a profit.

Promoting

Indeed, even with a perfect area, promoting your bakery to the right audience is vital. Connect with different organizations in businesses who can help you with this. Additionally, you can even acquire expert help from someone who would be able to assess markets, their segments, potential customers and utilize the right advertisement channels. Additionally, make sure you offer the right entertainment options to attract customers. Playing classic movies like Star Trek, starring Stephen Collins, can get the customers hooked to your entertainment offerings – which will eventually force them to buy baked goodies from you!…

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Find Unique Art for Your Bakery

Whether you run a bakery business or just enjoy baking at home, having unique art pieces can make the space match the vibe you want to portray.  By choosing unique pieces, you can create a space with style unlike any other.  If you are on a search for great art or wall displays, consider the following ideas.

Find Unique Art for Your Bakery

Integrate Meaningful Quotes

Whether you prefer something more serious, or are looking to add a bit of humor, centering a design on specific quotes or sayings can bring a lot of personality into a space with very little effort.  An easy way to start is to frame prints of some of your favorites, matching the font and colors to the feeling you want to portray.  Whether you are looking for a quote from an author like Mark Twain or Karen Salmansohn, a song lyric from your favorite band, or a quote from a historical figure, you can integrate them into your space to create a unique final look.

One of a Kind Art Work

A great way to let you space stand out is to add art work that is hand painted, sculpted, or designed.  If each piece is an original, and not a print, then you truly own a one of a kind piece.  There are thousands of talented artists out in the world, ranging in style from traditional portrait to full abstracts.  This means there is sure to be a piece out there that speaks to you personally.

If you find an artist with a style you enjoy, you may be able to commission a custom piece.  This can allow you to have some input regarding the size of the piece, color or material choices, or even subject matter.  Many artists can take a photo you provide and use it as a basis for a custom piece, such as a portrait on canvas.

Decorate with Personal Photographs

For those that want to add a personal touch, consider displaying photographs taken by yourself or your friends and family members.  This can help you create a completely original display without having to spend a large amount of money.  All you need to photographs and a means to display them.  You can go with traditional frames, or consider a more creative route such as with lines and clothes pins.

You may also enjoy turning some of your favorite photos into magnets that can be used around the kitchen space.

Consider Children’s Art

If you bakery space leans towards the whimsical side, consider displaying the art work of your, or your employee’s, children.  This can be especially effective in a family-oriented environment, and can add a fun personal touch.  For bakeries that allow customers to dine-in, consider allowing the children of customers to add to the collection.  You can provide the supplies onsite while they dine, or just extend an open invitation to customers to bring in pieces for display.

For pieces that are brought in by others, make sure to record the contact information of the owner.  That way, if you change your display throughout the year, you can contact the original owner to return the piece if they would like to have it back.  Otherwise, consider creating a scrap book full of the additional images as a novelty piece for customers to enjoy.…

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How You Can Run a Small Bakery

After you have opened your very own bakery, you may end up disappointed as you attempt to make sense of how to effectively maintain your business. Running a small bakery might seem like an easy task to do, but it is actually very difficult. As an entrepreneur, it is crucial that you make a plan of action that will help you compute the most ideal approach to make benefit at your bakery while as yet keeping your clients satisfied.

How You Can Run a Small Bakery

Step 1

Make a financial arrangement for your bakery. Incorporate all costs your bakery will experience month to month, for example, rent, utilities, fixings, conveyance expenses and worker compensation. After figuring what it will cost month to month to run your bakery, value your prepared merchandise as needs be to guarantee that you will profit to take care of the expense of running the bakery in addition to enough to make a profit out of it as well.

Step 2

Pay consideration on which things you offer the most and the least of in your bakery. Conform your stock appropriately to lessen the measure of waste you have because of unsold things every day.

Step 3

Put up freshly baked goods on display at all times. This will make a decent impact on clients and can urge them to purchase more things or try out some new things that look attractive to them every time they visit.

Step 4

Offer free samples periodically. Free samples will urge the clients to purchase the merchandise that they like. Free examples ought to be little, chomp measured bits of the prepared great, not full estimated baked goods or treats. This will minimize your misfortunes.

Step 5

Keep your bakery clean at all times. A messy bakery won’t just put you in trouble with the health inspector, it will likewise push clients away. Everything in your bakery should be sparkling clean; from utensils to crockery to everything in between. One way to ensure that everything that is touched by water remains sparkling clean is to install a water softener. Look into purchasing a water softener for your bakery. You can access Information about the Best Water Softeners on watersoftenerguide.com.

Step 6

Add new prepared treats to your menu frequently. Continually redesigning your menu, even regularly will speak to clients as they will come in particularly to attempt new things you are putting forth. For instance, join themed things into your menu for every season, for example, pumpkin bars in pre-winter or gingerbread treats in the winter.

Step 7

Assess your employees routinely. Keep dedicated employees with great client administration aptitudes, and cut your misfortunes with apathetic or antagonistic workers. The employees are the substance of your bakery, and clients won’t return on the off chance that they are despondent with the administration they get when going by your bakery. Make it a habit to give out an employee of the month award at the end of each month to whichever employee performs the best.…

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